The Power of Pureology. This California based company thrives on caring for the planet, the animals that live here, and healthy hair. Each haircare system was created to achieve high performance results while reducing their carbon footprint. Pureology strives to make people feel beautiful and confident with healthy hair. #BeautywithaPurpose

💫100% Vegan Formulas

💫Zero Sulfate

💫Concentrated formulas (get more by using less)

In 19 years Pureology has been able to:

Create shampoo and conditioner bottles (excludes the cap) with 95% post-consumer recycled materials.

Printed materials 50% post-consumer recycled materials.

Carton packaging at 100% recycled material.

Reduced the amount of water used per batch in the manufacturing process.

Reduced utility energy consumption per bottle.

Reduced waste in the packaging process.